J.Cole Partners With Puma And Drops Short Film

J. Coleand Puma are teaming up for a multi-year partnership.

The Dreamville boss says he’s “been imagining this for 10 years.” As part of the partnership, Cole created and co-directed a short film called "The Dreamer." You can watch it now on YouTube or when it airs on Sunday night during the NBA All-Star Game.

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