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STEVE STOUTE: The Tanning of America Premieres

 
STEVE STOUTE: The Tanning of America Premieres
Posted February 24th, 2014 @ 4:36pm

 Premiering on VH1 tonight (Monday) is The Tanning of America: One Nation Under Hip-Hop.

Based on former record executive and marketing guru Steve Stoute's 2011 book The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy, the four-part VH1 docu-series explores how hip-hop has become the dominant force in American culture -- what Stoute calls “tanning” -- and how it plays a role not just in entertainment, but in politics and civil rights as well.

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